| Monthly cost (typical) | ₹15K-85K | ₹2,00,000-4,00,000 |
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| Pieces per month | 30-200 | 8-15 |
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| Cost per published piece | ₹500-2,500 | ₹15,000-50,000 |
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| Time-to-first-content | 7-14 days | 30-60 days |
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| Scripted in your voice | Yes (AI scriptwriter + your BIP) | Sometimes (junior writer's interpretation) |
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| Country-specific compliance | Yes, automatic | Manual; agency-dependent |
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| Content humanisation | Yes (AGT-016 HUMAN, mandatory) | Depends on writer |
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| AI Reception (24/7 phone) | Yes (your cloned voice) | No — separate vendor |
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| Lead capture + CRM | Yes (DM, comments, calls) | Sometimes (varies) |
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| ROI report (monthly) | Yes (revenue attribution) | Reach + engagement only (vanity) |
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| Approval workflow | 2-tap on phone | Email + WhatsApp + Slack threads |
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| Hero campaign quality | Good (best 2-3 pieces) | Excellent (when handled by senior) |
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